Kevin's Spectacular Discovery

1 Response

Kevin went to an ophthalmologist and was shocked to hear that his vision needed correction. And then again, the problem of spectacles nagged him all the time. As he walked down the lane, he saw a shop having a banner saying "Zenni Optical: Sell Rx Glasses $8 with case!". He rubbed his eyes with awe. He ventured inside.....

Inside, he found a huge collection of frames and lenses. Kevin walked around the showroom to select a frame or two. It took a long time for him to select a frame from such a huge collection. And then he had to select the type of lens. They were all there - single vision lenses, sun sensor lenses, tinted sunglasses lenses, bifocal lenses and progressive lenses. He selected the type and went straight to the billing centre. He expected the bill amounting to more than $8. But, to his surprise, it included no extra charges! "But how?", asked Kevin, to which he got the answer as, "The secret to Zenni’s low prices is that we sell only our own manufactured frames direct to the customers, with no middlemen. Usually, it's the middlemen who are responsible for the higher price, as they need to have their share of profits."

Kevin left happily with a smile on his face........

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1 Response:

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